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Discovery Research: Experienced Market Research Company

Headquartered in Salt Lake City, Utah, Discovery Research Group has grown from 25 interviewing stations to over 450 computer assisted telephone interviewing (CATI) stations located in the Western United States and a nearshore telephone center in Costa Rica. 

Discovery Research group is an experienced market research company that has a strong history in the market research industry.  Since our humble beginnings in 1987, we have grown to be one of the largest market research field services and data collection companies in the United States.

During this time, we have learned that each client's market research project is unique and deserves special attention. Supported by our strong account teams and interviewing call centers, our highly-trained staff steers the course, assuring that every team member understands the client's objectives and the details critical to success.

Our technology-driven telephone centers, experienced account management teams, and high-quality survey interviewing staff have made us one of the premier survey data collection providers in the United States and South and Central America.  We offer exceptional bilingual interviewing capabilities (English and Spanish), using both online surveys and telephone surveys as research methods.  We supplement our data collection services with research survey design and data analysis, and data tabulation.  For studies that are more qualitative in nature, we offer open end coding services.  Discovery Research also provides online real-time reporting and longitudinal research dashboard creation. 

We pay attention to the details so it is easy for you to get your project done - quickly, efficiently, and on time.

Business Philosophy

While all organizations have individual needs and concerns, we have found common threads among them - including delivering outstanding products, providing quality customer service, reducing costs and maximizing profits. Our business philosophy is to support those needs by providing high-quality, value-added market research field services at competitive prices.

We have built a solid reputation for providing high-quality telephone and online marketing research for some of the most respected and demanding corporate research departments, consultants, political advisors, public relations firms, advertising agencies and full-service market research providers in the market research industry. Because of our longevity, size and experience, we have collected market research for a wide range of industries and target audiences and have the ability to handle market research projects of any size.

Major companies and organizations seeking opinion and marketing research turn to us for the following reasons:

  • Knowledge and proactive skills of our world-class management teams
  • Agility and the flexibility to customize our processes for your market research needs
  • Broad range of experience with various industries and target audiences
  • Ability to handle any size project including large, high-volume studies