Need for Patient FeedbackToday's competitive, legal, and government mandated environment demands that all healthcare organizations keep a close watch on their patient's perceptions and experiences. Whether they be the practice of a single medical practitioner, a group, or a large facility like a hospital, the way that healthcare and medical facilities are being regulated and monitored is changing. It's important that healthcare organizations keep up with these changes to patient regulation and monitoring. It's important that healthcare organizations are actively measuring patient satisfaction.
New measurements of the healthcare industry are beginning to shift from a focus on procedural based measurement (i.e. number of procedures performed) to outcomes based models that focus on the number of successful treatments. This change in measurement, and the ability of the patient to manage their healthcare is requiring a greater sensitivity to, measurement of, and quick access to information regarding the patient's experience.
Increasingly, in the healthcare arena, feedback and customer satisfaction information is being used to monitor and engage patients who are unsatisfied, agitated, or worse yet, focused on legal action. It is neccesary for healthcare organizations to address negative perceptions, ill feelings, and to avoid unnecessary increases to insurance premiums due to lawsuits. More commonly however, feedback on patient satisfaction is being used to improve the healthcare processes and protocols within the practices and organizations themselves by becoming more patient centric, resulting in an improvement to the reputation and profitability of the healthcare organization itself.
Patient Vision:
Discovery Research Group holds the key to the need for satisfaction and feedback measurement of the patient experience. Each year, Discovery Research Group collects hundreds of thousands of medical surveys and patient satisfaction surveys through the use of telephone market research, online market research, and IVR data collection methods. "Patient Vision", is a healthcare market research product that will assist full-service market research companies and small to medium size healthcare clinics, facilities, hospitals, practitioners, and other healthcare professionals and organizations stay in touch with their patients and understand the experience they have with the procedures and services that are being provided by the healthcare organization. Patient Vision will assist market research and healthcare organizations in gathering patient satisfaction survey information, will help identify needed areas of improvement, and show how recently implemented changes have impacted the view of the patient.
Our team is ready to assist you with all of your healthcare research needs. To download a whitepaper on patient satisfaction and measurement, click here.
For additional information on Patient Vision, please fill out the "Contact Us" form on this page.