Sampling

Quick, cost-effective sampling is an important component of survey research. That's why Discovery has state of the art in-house sampling systems and maintains strong ties with all major suppliers in the industry.

In-house sampling

We refuse to compromise on our commitment to serve you better, faster, and more cost-effectively. That's why we have the in-house capability of pulling RDD and targeted samples, using only the best-known and most reliable sampling tools on the market.

Close relationships with outside suppliers

After pulling so many samples and calling so many people, it became appropriate for us to develop close relationships with all the major sample suppliers. Through these relationships, we can provide you the benefits of faster-than-usual turnarounds and high-volume pricing from such sample suppliers as Genesys, SSI, D&B, and others.

Precise geographic selection capabilities

We can select samples on any geographical variable right down to the census tract level. Possible selection levels include state, county, MSA, DMA, AC/exchange, zip code, and census tract. We can also pull samples based on your demographic or socio-economic needs.

Convenient, quick, and cost effective

When you work directly with Discovery, you'll enjoy greater convenience and speed on sampling. If we order a sample from another company, they generally come via modem transfer, saving you the cost of shipping, and providing much faster turnaround.